Salesforce and Overlap Partnership

Overlap has signed a partnership with Salesforce, the world’s No. 1 CRM, to work together with this company on a global level.

The origin of the Salesforce-Overlap partnership

In our business transformation projects, we work with our clients’ CRMs so that they are aligned with the business system that we design with them.

To do this, it is important to work on the functional design, which consists of deciding what the user will see on the different screens and achieving a good usability of the CRM. This guarantees that the tool is aligned with the real needs of the sales teams in their day-to-day work so that they can get the maximum value out of it.

In addition, it will support one of the most relevant points in these projects with our clients, to have a good organisation and quality of the data in order to be able to make the right decisions.

Therefore, we take care of the functional design of the tool to adapt it to the client’s business system. In other words, we are the intermediate layer between Salesforce and our clients’ CRM.

In this way, we can work with our clients to create a CRM that is fully customised and adapted to their sales systems, thus boosting their sales results.

We are convinced that this partnership will be a new step towards the commercial success of large companies.