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Matheus Caseiro KENVUE
07 March, 2024
We spoke to Matheus Caseiro, the company’s Head of Ecommerce, about integrating the different aspects of today’s commerce.
This video covers topics such as the integration of the physical and digital worlds in commerce, the importance of the consumer journey through different channels, the influence of social networks, the personalisation of interactions, the need to keep up with market trends and the value of sharing knowledge.
In addition, aspects such as the interpretation of data, omnichannel, the connection between the physical and digital worlds, the relevance of intellectual restlessness, the qualification of people within retail and the importance of challenging the status quo are discussed.
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