Author: acolanesi

Antonio Rubio, Managing Partner of R&D at Overlap and author of the book “Corporate Universities”, has offered a conference at Overlap México for more than 40 directors and managers from some of the most important companies in the country.

Research in the field of neuroscience on how purchasing decisions are made at a neurophysiological level allows its application to the commercial field, boosting sales of products and services.

A difficult conversation occurs when we have the courage to share with other people the root of a behavior, that is, the deep reasons why we act or react in a certain way in a certain situation.

Discover what a sales team is, what functions it has, what types exist and how you can create an effective in your company.