Manage your clients´s emotions, through a previous study of them. When a customer is buying a product, which process has done to make the decision? Your client decides not only when in the time to buy, but since he feels the need and perceptions still once he have purchased. Analyze those moments and create impacts sales and arguments attractive for them.
Create unique experiences that provide added value to customers both from an emotional and personal point of view. The experiences are positively transmitted by customers to their social networks.