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Six recommendations for developing the commercial area (1): Turn your sales agents on consultants

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First recommendation: Bring innovation to the inside of your sales department to incorporate an innovation team to the sales team.

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Overlap takes part in the Corporate Education Forum organized by IQPC (26-30 March)

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Corporate Education to debate. From 26 to March 30, IQPC is organizing the sixth edition of the Forum held in Sao Paulo, Brazil. The meeting will seek continue to provide learning opportunities for senior executives.

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Five secrets to sell more in times of crisis

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From these premises we have increased our turnover by 16% in 2011. That results match our corporate makeover and opening two new offices in Monterrey (Mexico) and Lima (Peru).

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The latest technology, impossed on the commercial management

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Many companies are working on incorporating technology to support the management of routes or portfolios of clients, particularly those that handle more than 250 sellers, such as channels for Hostelry and Impulse.

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Social networks, threat or opportunity for the financial sector?

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At this point few will argue that the image of banks and not going through its best. In addition, social networks have become the speaker for those customers who have something, founded or not, to claim your financial institution. In fact, the professionals responsible for customer service offices are involved daily with situations of customers disenchanted with which you have to establish or rebuild trust.

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Antonio Rubio presents his book about Corporate Universities in TV

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Overlap partner, Antonio Rubio, author of Corporate Universities, has presented his work in TV programme Desayunos Capital, de Intereconomia.

 

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The success of technology in business management, in people´s hands

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The technology applied to business and sales management is a fact that facilitates the work of teams and makes it more efficient and powerful. The tablets are the latest technology, which applied to the sales teams achieve more customer focus, less bureaucracy and a high level of management.

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Would you let Ronaldo or Messi without training? So why do you do it with your sellers?

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A good coach doesn´t stop training their best players, however this does happen sometimes with Sales Managers, who quit to coach their best sellers.

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Will they be cheaper shops service stations? There is a new scenario

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Stores that are located in service stations are called "convenience"and were born with the concept of "One Stop Shopping", it means, comfort as the main purchase motivation: "I´m here so I take the bread and..." Several studies support that the client could not remember the cost of the purchase. This business has contributed in 2011 an average of 35% of a point of sale.

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The implication of the Internet sales team improves outcomes up to 20%

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A new sales enviroment is arriving. The NADA 2012 Convention & Expo, one of the main automotive conventions that just took place in Las Vegas (EEUU) and where Overlap has been, left us some ideas about automotive sales when the industry context needs more tan ever new ideas to overcome the crisis.