{"id":1710,"date":"2024-02-28T10:46:29","date_gmt":"2024-02-28T09:46:29","guid":{"rendered":"https:\/\/www.overlap.net\/br\/?p=1710"},"modified":"2024-04-08T17:38:17","modified_gmt":"2024-04-08T15:38:17","slug":"digital-maturity-in-organisations","status":"publish","type":"post","link":"https:\/\/www.overlap.net\/br\/en\/digital-maturity-in-organisations\/","title":{"rendered":"Digital maturity in organisations"},"content":{"rendered":"\n

The digital maturity of companies<\/strong> is an increasingly critical issue. A recent survey conducted by McKinsey & Company<\/a> of more than 100 companies around the world established a high correlation between the success of companies, measured mainly by their growth, and their level of digital maturity.<\/strong><\/p>\n\n\n\n

But what does it mean to say that an organisation has high digital maturity?<\/strong><\/p>\n\n\n\n

This means that the corporate ecosystem is adapted to the digital transformations of its environment.<\/strong> The aforementioned study took into account four dimensions, detailed below. The logic is simple: the more developed each of these dimensions, the more digitally mature the company:<\/strong><\/p>\n\n\n\n

Strategy:<\/strong> a company’s ability to manage its strategies holistically, with digital not as a complement but as part of the whole process.<\/p>\n\n\n\n

Capabilities: <\/strong>the need for companies to be able to keep up with the regulations of the digital environment, based on legal compliance.<\/p>\n\n\n\n

Organisation:<\/strong> fundamental to determining the degree of digital transformation of a business, referring to the continuous monitoring of targets for an effectively digital context in the company.<\/p>\n\n\n\n

Culture:<\/strong> having a culture geared towards innovation and risk-taking is a fundamental part of the digital transformation process.<\/p>\n\n\n\n

And why should companies be concerned about achieving a satisfactory degree of maturity? Simply because this is becoming a requirement for them to remain competitive in the market. <\/strong>Not to engage in this movement is to swim against the current. In a scenario of ever shorter innovation cycles, the speed of change has become essential for companies to survive.<\/strong><\/p>\n\n\n\n

Let’s reflect:<\/strong><\/p>\n\n\n\n

What level of digital maturity is our company at?<\/strong><\/p>\n\n\n\n

What initiatives are needed to reach higher levels?<\/strong><\/p>\n\n\n\n

A company’s digital maturity presupposes, among other things, a strong data-driven culture that will allow the company to make decisions based on analysing the information available and not on intuition.<\/p>\n\n\n\n

Want to find out more about how to boost your company’s digital maturity and data-driven culture and how this can benefit the company you work for?<\/p>\n\n\n\n

Count on our expertise to succeed in implementing your business strategies!<\/p>\n\n\n\n

<\/p>\n\n\n\n

<\/div>\n\n\n\n

Tiago Sandroni<\/strong>
Senior consultant at Overlap Brazil
MBA – BI&Data Science<\/p>\n\n\n\n

<\/p>\n\n\n\n

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<\/div><\/div>\n\n\n\n

<\/p>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"

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